The "Boat Box" concept was first unveiled to the public on the TV series "Dragons' Den" with a subsequent appearance later in 2013 on "Sir Alan Sugars - The Apprentice".
In early 2014 BoatBox International (BBi) was founded by Carl Chambers, an established businessman with a wealth of international companies within his portfolio. Carl, in collaboration with Adrian Bartlett, an experienced Marketing Director with a proven track record across many retail sectors ensured the original BoatBox concept received the much needed investment, product development and retail expertise to make the product a success.
Today Carl & Adrian head up the BoatBox International team of dedicated individuals with a true passion for the product. The company’s first product the BBi LeisureTour is designed and manufactured in the UK, an attribute the team is keen to continue with future models.